Where have your clients come from?
I’ve found that the best source for new clients is from referrals – word-of-mouth. There is nothing like a glowing report from someone you’ve worked with and who are happy with your services. Referrals are the key to your business growth and that should not surprise us.
Look at how we live our daily lives. How do we find accountants, bankers, car dealers? Most of the time it’s through someone we know who have used their services. And we decide to try them out because we trust our colleague or friend or family member. We want to get the same service they received.
Referring should be a two-way street. If there is someone you deal with, or have dealt with, and they were professional, accurate, quick, thorough, tell your friends and business associates about them. They will be excited that their services are sought after – but they will also think of you the next time someone needs what you provide. It’s a win-win situation.
So the next time you talk to someone and it sounds as if they’re searching for a service provider, maybe a life coach, maybe a marketing coach, maybe a consultant, or maybe a virtual assistant (that’s me!), be sure to spread the word about those you’ve come in contact with, those who made your life easier, those who helped your business grow. You’ll see that it will come back to you!
That old saying, “What goes around, comes around,” is true. Try it out!
And one last thing – be very careful about referring people or services you haven’t tried. How can you make a referral when you don’t know how their service is? Your name is the one they will remember, so make sure you know what you’re talking about.
Vickie
Elite Heartbeat 