Well, it’s finally time to announce my big news that I alluded to some time back.
I have decided to change my company name and logo. Yes, this is a major decision; yes, it’s a scary decision; and yes, I know it’s the right decision.
A few months ago, my partner and I decided to dissolve our partnership. She was ready to spend more time with her family and thankfully was able to financially do that. So she has stopped working for a while. I was so happy for her and wished her the best. Someday I’ll get to retire. HA!
I felt it was a perfect time for me to start thinking very seriously about where I wanted my business to go, how I wanted to conduct my business, and who I wanted to do business with. I was in a coaching class at the time (thank you to my Blueprint Life Coaching group – you know who you are!) and realized that I wasn’t fully embracing my dream and doing all I could do with it. So I decided to make a change.
I figured out what my unique talent is, what makes me stand out from the crowd, what makes me unique and different, and knew I had to use that in my business if I wanted to be truly successful. So I spent countless hours trying to come up with a name and tagline that would reflect me, who I really am, and reflect what I want others to know.
Elite VAs is now A Balanced Alternative. I want my clients to know that I can provide balance to their businesses and to their personal lives. I want to be able to support and uplift them, to encourage them through their tough times. My tagline is, Uplifting Administrative Support for Coaches and Consultants. I chose coaches and consultants because I feel they give and give and give, and sometimes they don’t have anyone to give to them, to encourage and uplift them. That will be my job.
I hope you like my new direction. I am so excited about the changes already coming my way. I feel good about the direction of my business. I feel confident that I will be successful. I feel I’ve picked the perfect target market to which to display my unique talents. And I am happy, happier than I’ve been in a long time.
So the next time you are feeling down, or feel you just can’t continue working the way you’ve been working, and you feel you need someone to partner with you to take some of the burden so you can concentrate on your clients, think of a virtual assistant; think of me, Vickie Turley, A Balanced Alternative. My website is in the process of being built, but you can still find out about my services at www.elitevas.com.
Elite Heartbeat 